{"product_id":"poh-object-rug-luglug","title":"Poh object rug, made to order","description":"\u003cp\u003ePoh is a nautilus shell cut out of a rug. The outline \u003cem\u003eis\u003c\/em\u003e the shell, a wide chambered whorl opening from a small notched hinge, so it sits on the floor as an object rather than a mat. The name is \u003cem\u003epo\u003c\/em\u003e (包), to wrap or hold. The ribs fanning across the shell aren't printed. They're tufted in loop pile against the cut-pile ground, sunk lower than the shaggy cut pile around them, so they read as carved channels when light moves across. The yarn is BCF nylon, frieze-twisted so the pile springs back instead of crushing, and KC safety-certified. Lug Lug hand-coats the back, then shaves the surface level and trims it with scissors by hand after the machine pass.\u003c\/p\u003e\u003csection class=\"description\"\u003e\u003cp\u003e\u003cstrong\u003eMade to order.\u003c\/strong\u003e Each Poh is tufted once the order comes in, about seven working days in the studio before it ships. Soodam keeps a small number on hand; past those, the production time is added to transit. Because it is cut and finished by hand, the loop lines vary slightly between pieces and the edge can run 1–2 cm off the stated size.\u003c\/p\u003e\n\u003cp\u003eIt measures 42 × 68 cm at the widest points, spot-rug scale: beside a bed, in front of a sink, under a desk chair, at the entry. Beige reads as a warm ivory with a yellow cast rather than a true beige; gray is the cooler of the two, a soft greige where the ribs show more sharply. BCF nylon sheds far less than a natural fibre and stands back up under weight, so the pile still holds after a season of being walked on.\u003c\/p\u003e\u003c\/section\u003e\u003csection class=\"care\"\u003e\u003cp\u003eVacuum regularly. Blot spots with a damp towel. Professional rug cleaning only, dry clean. Store rolled with the backing facing out, somewhere dry.\u003c\/p\u003e\u003c\/section\u003e","brand":"Lug Lug","offers":[{"title":"Beige","offer_id":47310399996079,"sku":null,"price":240.0,"currency_code":"USD","in_stock":true},{"title":"Gray","offer_id":47310400028847,"sku":null,"price":240.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0734\/5917\/1503\/files\/poh-object-rug-luglug-01-hero.jpg?v=1785913579","url":"https:\/\/www.shopsoodam.com\/products\/poh-object-rug-luglug","provider":"Soodam","version":"1.0","type":"link"}